Cheaper if local pickup.
This hilarious 1959 article humorously tackles auto industry fears of small car invasion, featuring comical red car illustrations. A must-read for automobile fans.
Maybe from 1959 Saturday Evening Post Page OR Life Magazine July 28 1958
• Original magazine page from 1959
• Measures approximately 13.5" x 10.5"
• Includes illustrations of various car models
• Weighs 0.11 lbs
• Plastic sleeve for protection
Light wear consistent with age; no major tears or stains. Measurements: 13.5" x 10.5".
The article from 1958 discusses the shift in the American automotive industry as U.S. manufacturers began to introduce smaller, "compact" cars to compete with popular European imports like the Volkswagen Beetle.
U.S. automakers like General Motors and Ford planned to introduce smaller models, around 175 inches long, in late 1959 or early 1960.
Studebaker-Packard and American Motors (Rambler American) also had plans for compact cars.
The article notes a significant drop in U.S. auto sales in 1958, while foreign car imports were expected to reach record sales of around 500,000.
The author suggests the U.S. public may be growing tired of the trend toward larger American cars.
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